Chili’s created new BBQ flavors inspired by various regional specialties throughout the American South. To illustrate the variety, we envisioned a fun filled road trip, complete with side trips, roadside diners and great friends, all captured with snap shots later assembled into a memorable scrapbook of the journey.
This spot was shot over two days on-location in Prague and the surrounding countryside.
Role: Creative Direction, Direction, Design. Produced by Blind.